PUBLICITY SPECIALIST
Company: USA inc.
Location: Los Angeles
Posted on: October 19, 2024
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Job Description:
Position SummaryThe Publicity Specialist is responsible for
assisting in the planning and execution of publicity campaigns for
entertainment productions. This includes supporting the development
of media lists, securing media coverage, and implementing media
strategies. The role will collaborate with other team members to
support the overall public relations initiatives for the
productions.Essential Job Functions & Responsibilities:
Qualifications, skills, and all relevant experience needed for this
role can be found in the full description below.
- Assist in building national and regional media lists for
entertainment productions
- Pitch media outlets to secure coverage for the productions
- Establish and maintain relationships with media professionals
- Ensure proposals meet client needs and goals
- Collaborate internally and externally to create effective,
result-driven publicity strategies for entertainment
productions
- Plan and execute publicity campaigns, involving all stakeholders
as necessary to ensure campaigns are successful and meet client
goals
- Develop submission plans for publicity campaigns and implement
them
- Understand and execute social publicity tactics on behalf of
clients
- Identify media influencers to use on behalf of clients
- Ensure submission plans are executed efficiently and
effectively
- Writing compelling press materials, pitch letters, and
promotional copy
- Responsible for writing press releases and pitches
- Monitor publicity campaign performance and provide regular
reports to the Publicity Lead
- Assist in analyzing media coverage and audience reach
- Build and maintain positive and engaging relationships with media
(print, broadcast, online, blogs, consumer, mainstream, urban, tech
and trade press)
- Work collaboratively with team members that align with the
company's purpose, mission and vision
- Maintain a high level of professionalism when interacting with
clients, colleagues, and stakeholders
- Continuously strive for personal and professional growth, keeping
up-to-date with industry trends and developments
- Strive to create a society overflowing with joy and excitement as
part of the company's purpose, mission and vision
- Has a proactive attitude towards creating connections among
diverse cultures, languages, and digital platformsEducation and
Experience Requirements:Required:
- Bachelor's Degree in Public Relations, Communications, Marketing,
or related field
- Previous experience in public relations, publicity, or related
field
- Strong written and verbal communication skills
- Knowledge of media outlets and industry influencers
- Detail-oriented with strong organizational and multitasking
skillsPreferred:
- Experience in the entertainment industry
- Ability to speak and read JapaneseDesired Skills and
Abilities:
- Strong interpersonal and relationship-building skills
- Ability to work collaboratively in a team environment
- Analytical thinking and problem-solving skills
- Passion for entertainment and pop cultureA number of programs
cover all employees in the manner prescribed by law. Additionally,
33 USA Inc. provides several Company-designated benefit
programs.
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Keywords: USA inc., San Marcos , PUBLICITY SPECIALIST, Other , Los Angeles, California
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